Energy Department Looking to Pay for New Logo for Plug-In Cars

September 1, 2015 at 7:24 pm By

The United States Energy Department is actively seeking someone who can design a new logo for its plug-in electric vehicles (PEVs) program and is willing to pay up to $5,000 for the finished product.

The “DOE is looking for a new logo that ‘can evoke through imagery ideas of: Electricity, the ‘fun’ factor of PEVs, PEVs’ cost savings, environmental sustainability  and energy security,’ according to the contest entry rules,” said The Washington Post.

While the DOE is looking for creativity, it has selected a lot of what it would like to see on the bumper-sized logo. This includes the specific color codes and prefers the font “Gotham” but will settle for “Calibri.”

All entries will be designed out of 1,000 points per the selected judges’ scorecard; creativity is worth 300 of these points.

For those unfamiliar, the logo will represent a White House initiative that is designed to increase the availability and use of electronic cars.

“The new logo will represent EV Everywhere, a White House initiative to make electric vehicles as affordable as gasoline-powered cars by 2022. The winning design will ‘help individuals realize that PEVs are a viable option for them, and position DOE as the definitive resource for unbiased, objective information about PEVs,'” The Post said. 

If you would like to participate in the contest, entries are due by Sept. 25, 2015 and the winner will be announced by Oct. 26, 2015. Read more about the official contest rules and how to get started here.

Read the full story here.